They Won't Read That

I just stumbled on this quote:

Research indicates that past the 4th grade, literacy intervention and remediation programs are only successful with about 13% of struggling readers.

http://www.balancedreading.com/matthew.html

By fourth grade children are aware of what their neighbor is reading.  Struggling readers will hold a book they can't read just so they will look the part.  Meanwhile, that neighbor continues to improve, and the others join the 87%.  It's worse in middle school...and likely beyond.

This is where ereaders might make a difference, unless you're only giving them to a few.  Let's allow all kids to hold a book they can read instead of a symbol of what we want them to be.
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If you know of physical books for struggling readers disguised as more challenging ones, please comment.